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by on June 29, 2009
Commission by Spinach, a “unique qualitative research agency”.


Having constructed an on-line, anonymous questionnaire, I asked Spinach staff 10 questions taken from the “Proust questionnaire”.

From the responses, I identified a theme that was common to every person’s answers (including my own).

Thanks to the staff who completed the questionnaire, and to Spinach Creative Director, Martin Gent for support, encouragement and advice throughout.
Big thanks to Olly: for taking me to an open AA meeting; for obtaining some of the literature; for on-going advice about the project; and for staffing the stall, as an expert, at the Private View.
Distilled @ Spinach
photographs: Alison Drewitt
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